Marketing alone can set travel agents apart.
A carefully planned marketing campaign can create a fabulous platform from which to build on. For marketing tips within the travel agent industry visit http://www.travelagentsuccess.com/. Carl Bennink founder of Travel Agent Success gives lots of really useful tips and advice on marketing. There is a great FAQ section that provides answers to many marketing questions that you will face.
When we decide that we as consumers would like details and prices on holidays one of the first things we do is reach for our computers. The world wide web plays a massive part in world wide travel. The difference between a travel company with a basic website and one with an advanced website will be massive. See www.marketingbag.co.uk/travel-agents-marketing.htm. This site will give you plenty information re. web design for travel agents, pay per click advertising and social media advice.
A very simple but effective marketing tool is to hand out advertising cards / business cards. These can be used in many forms perhaps to record details of a quote or just purely to advertise your services. A well designed card stands a good chance of staying with your consumer. If you can succeed in getting your consumer to keep your marketing card your potential to receive future enquiries is greatly increased.
My name is Martin Winders and I have a company called Betterprint.
Betterprint can provide the above cards from as little as £2.99. Quality has to be seen and felt to be believed. I am proud of our products and am sure you would be proud to advertise using our products. Check out www.betterprint.co.uk and see our extensive range of pre-designed templates available to be customised to create your personalised marketing piece.
If you e-mail me at martin @betterprint.co.uk and quote TravelAgentOct I will send you a promotional code worth 25% off your purchase. Offer excludes p&p. If I can be of any further assistance regarding your print marketing requirements please don't hesitate to contact me on the above e-mail address.
Please feel free to comment or ask any questions below.